Daniel G. Guerra Jr. – Entrepreneur, Venture Builder & Economic Development Leader
Daniel G. Guerra Jr. is the founder and CEO of Altus, Inc., a venture studio dedicated to building scalable, investable companies in healthtech, fintech, and edtech, with a focus on underrepresented founders. Passionate about innovation and economic equality, he has spent his career identifying and supporting businesses that drive both financial and social impact. His commitment to creating opportunities for diverse entrepreneurs is deeply personal, shaped by his own experiences—including witnessing the challenges his immigrant father faced in the healthcare system. This fuels his drive to advance solutions that improve healthcare and empower small businesses.
He is also an Inaugural Fellow of the Stanford Latino Entrepreneurship Initiative (SLEI), a national program focused on scaling Latino-owned businesses.
Beyond his entrepreneurial ventures, Daniel has played a key role in community and economic development. As a both a member and serving as Chair of Madison’s Community Development Authority (CDA) from 2011 to 2019, he led redevelopment efforts, affordable housing initiatives, and the management of Section 8 housing, supporting over 1,800 low-income residents.
His leadership extends across multiple organizations, Daniel previously served on the board of directors for the Greater Madison Chamber of Commerce, Latino Professional Association, and BetterInvesting/National Association Investor Corporation, Inc.
Currently, Mr. Guerra serves as a board member and treasure for Wisconsin Latino Chamber of Commerce, where he is a champion for Latino business growth and financial empowerment,
Vice-Chair for Working Capital for Community Needs (WCCN) a $17 million nonprofit organization that partners with microlenders In Mexico, Central and South America, and board member for 100State, Inc. an entrepreneurial community, the Wisconsin Environmental Initiative (WEI), and Small Business for America’s Future a national small business advocacy organization.
Daniel continues to shape policy, investment strategies, and development initiatives that drive both entrepreneurship and sustainability. His expertise in business operations, public-private partnerships, and venture strategy makes him a trusted advisor in scaling businesses, securing funding, and driving economic transformation.